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Startup Incubator

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The incubator space offers unique features including a design and development lab and custom-built podcast recording room.

In 2015, the City of Peachtree Corners worked with Georgia Tech's Enterprise Innovation Institute to investigate the community's readiness for a startup incubator program, and what they found was hundreds of excited, eager entrepreneurs, business owners, investors, community leaders, and citizens ready to support establishing a startup incubator in Peachtree Corners.

Response to Demand for an Incubator

Two men working at Prototype Prime on laptop computers. In response to this demand, the City of Peachtree Corners partnered with Georgia Tech's Advanced Technology Development Center (ATDC) to offer its nationally-recognized education and resources for the city's startups. Peachtree Corners incubator supports early startups and encourages those entrepreneurs to stay in the same community, creating jobs and increasing local sales revenue.

Prototype Prime, provides space that offers access to education, tools, venture capitalists and more to help entrepreneurs launch and scale their startups.

The Goal of an Incubator

The main goal of an incubator is to produce successful firms which have the potential to create jobs, revitalize neighborhoods and strengthen local economies. And investing in an incubator service can provide real returns. A 2007 study by the Maryland Technology Development Corporation, shows that incubators in that state also generated approximately $1.2 billion in gross state product and $100 million in state and local tax revenue.

Business incubator and related words.Mayor Mike Mason was a strong advocate for establishing a startup incubator as an economic development tool for the city. He pointed out that small businesses are the backbone of the American economy but statistics show a high failure rate for startups.

Communities with startup incubators benefit as well. Research has shown that for every $1 of estimated public operating subsidy provided, the incubator generates approximately $30 in local tax revenue alone.

Location of Prototype Prime

The incubator is located in Technology Park. The business park has been considered a hub for innovators since its establishment in the 1970s and ‘80s.

Prototype Prime is located at 147 Technology Parkway, Peachtree Corners, GA 30092.

In partnership with the Advanced Technology Development Center  (ATDC) and the City of Peachtree Corners:


Gray and blue logo that reads atdc Georgia Tech.
Logo that reads "City of Peachtree Corners."